What will it cost me?
Know Your BudgetThis is your starting point when you consider a web designer. Your marketing budget should include the cost of building a website. Your total budget is generally estimated to be 2-12% of your Gross Sales.
First Impressions
Building a website must take into consideration that it's the first impression the world has of you. It's your business card to the world, where people form their opinion of your company and brand and therefore it is one of the most important pieces of your marketing equipment ....a vital investment.
Planning
Strategic planning for a website design must consider the marketing of the company. A well thought out plan has many aspects that the web designer must take into consideration and discuss with their customer.
Know What You Need
What elements do you need to include in your site? Your web designer will ask you questions about the important features your website requires to fully deliver the message and get your customers to do what you want them to do.
To Brand or not to Brand
Branding your presence can be just as important as making sales. Your reputation goes a long way and build trust. Know what your goals are when you consider an online presence.
Who's your Competition
Do you know what your competition is doing? If they're ahead of the game, they're likely to be scooping your business. Be aware of what they're doing and don't be afraid to duplicate it and try to get ahead of them. Your site can help push that advantage.
Worth it's Weight in Gold
A good website is worth its weight in gold. Taking shortcuts can have a negative impact on your business. After all its one of the most influential first contacts your customers have with your business, so make the investment and get it done right the first time.
Size Matters?
What are people paying for website design you ask? I have done some in-depth research on the subject. Depending on the size of your site and the type of programming and content required, a typical site could cost anywhere from $750 for a very basic 3-5 page site to $20,000+ for some pretty extreme sites. Yah no kidding! That's actually a low average. Many web designers won't even touch a website for less than $2000+ for a basic site.
Karen is affordable and will work within your budget to make sure you have the best possible web presence and will provide you with a detailed up front cost for the elements needed to get your web presence online. Once she goes over the website details with you and knows your expectations a reasonable cost can be quoted and we'll take it from there.
I look forward to working with you in 2010!
Karen

